OUR GEOGRAPHIC CATEGORIES are spa directory listings broken out by country (e.g., USA) and then each state or major area in a country.   This is the most prominent navigation item on our navigation menu.   Consumers may also type in the name of a spa, or even a city or area, in our search menu.

OUR SPECIAL INTEREST PROGRAMS or FEATURES are unique pages of recommended spas and resorts that feature programs of interest to our consumers.   The  best type of retreat is more important to certain consumers, than its actual location.     These specialty or niche pages present options to consumers without regard to geographic location. Special programs and features include weight loss retreats, detox retreats, fitness retreats, pet friendly hotels, green and eco-friendly spas, and many more.

OUR BLOG POSTS AND ARTICLES help spotlight special getaways, spa lifestyle tips and ideas, curated lists of retreats which offer stop smoking programs, award winning programs, and health and wellness advice from our professionals.  We welcome guest articles from our members, which while we ask that they have a global appeal (as opposed to a personal profile), we give by-line credit, a bio, and a link to the contributing member’s retreat, for added visibility.

OUR EVENT CALENDAR shows retreat dates and special events which, by their very nature, date specific.  Perhaps a theme week, a seminar with special speaker, a cruise with a wellness program which departs on specific dates, or seasonal retreats where a consumer can pick a start date, but, the retreat still falls within a limited seasonal window.

We have directory categories for every state in the USA, plus many other countries and regions in the world. From these 130+ geographic categories, we have depicted the most popular categories visited by consumers in calendar year between January and March 2018.   The order of this can change frequently for global locations due to seasonal popularity, weather, holidays and similar factors. 

We monitor what our consumers are searching for, and how they land on our site, and over the years, we’ve created special interest pages of every type, ranging from weight loss retreats to pet-friendly hotels.  This screen capture shows the most popular of these special features — just a partial list as the actual list would be a page long — as visited by consumers in calendar year 2015.  

You will note that certain features are shown twice, like weight loss or detox. This is because we determined that more consumers searched our site for “weight loss retreats” than “weight loss spas” and “detox retreats” rather than “detox spas” and we changed the names of those pages accordingly, midway through the year.  The consumers landed on the same page, but results are split between the two (2) different names we used in the same calendar year.  The newest of these pages is Fitness Retreats. There are many consumers who don’t necessary need to lose weight, and don’t believe  they need to detox, but nevertheless want a fitness vacation. 

These “best of” and “tips” articles help us showcase our staff and readers picks for Best Specialty Retreats, Best Day Spas in popular cities, Best Tips for Health and Wellness, and more   

We purchase Facebook Advertisements because they reach our narrowly  targeted demographic of spa and wellness retreat enthusiasts.  We occasionally purchase Google Ads during theme months and when we have special events to promote.  

We have minimal print media because it isn’t necessary. Our search engine rankings is largely sufficient to market our spa members that we don’t need to pay to spread our own name.  Further, we don’t sell a product to the consuming public and thus, we don’t need to hang gift cards in CostCo next to tires and toothpaste, we don’t sell coupons on Groupon or Facebook (we actually market them for our members, but ours are free, as coupons should be).   Every listing, every page, and every topic we market — is for the benefit of our spa and wellness members.  If we help those partners succeed, that’s our measure of success.